Missoula County, located in western Montana, is distinguished by its mountainous terrain, lush valleys, and the confluence of three major rivers: the Clark Fork, the Bitterroot, and the Blackfoot. The county seat, Missoula, serves as a regional hub for commerce, education, and culture and is home to the University of Montana, which contributes to the area’s academic resources and skilled workforce. The region is recognized for its robust outdoor recreation economy, offering opportunities for hiking, fishing, kayaking, skiing, and other activities that support tourism and quality of life.
Grozina supports Missoula County, Montana in the following areas:
– project-specific communication services (development of strategy, key messages and content to deliver via multiple channels regarding complex and sometimes misunderstood county projects)
– branding and brand strategy (development of brand strategy for individual county departments or programs that convey county government’s service ethic and leadership, tells the county story and contributes to a seamless image county-wide. Includes relationship management planning, community outreach and communication strategy)
– public engagement process management (project-specific public engagement process design and implementation)
– video services (creation of high production value and professional quality informational videos for County use on the county website and other channels)
– professional photography (capture images primarily for the county website, including staff photos, project photos and feature photography of the county at work)
– social media strategy (design and planning of social media posts that convey information and promote public understanding of county services and tell the county’s story. County departments manage multiple social media accounts and need occasional assistance to help strengthen a message, convey accurate information, build an audience and minimize disruption)
– advertising and media buying (ad campaign planning and execution, including targeting, design and purchasing)
– report templates (design of templates/guidelines for periodic reports to the public)
– graphics and creative services (digital-world-oriented graphic design for publications that stand alone on paper and as website informational pieces. Includes reports, brochures, infographics, illustrations, signage and general design)
Related work has included the St. Louis Economic Development Partnership (SLEDP); Broward County, Board of County Commissioners (Florida) and the City of Miami’s Coconut Grove Business Improvement District.